SHARP CONSUMER INSIGHTS
In Aquila, we ensure that we embody the spirit of our namesake, that is the eagle. Like the eagle in Greek mythology, we serve as the messengers of the consumers to brands through meaningful insights that lead to actionable strategies. Apart from laser-sharp focus, like eagles, we make sure to also provide macro-overview that would bring forth better understanding and help brands reach heights.
Our story
Curiosity, passion for learning and growth linked two women who were searching for a space to pursue their quest for excellence in human understanding. It was in 2017 when Rhea and Vida founded their habitat in Aquila Market Research and Consulting Co. “Aquila” is a Latin word for eagle, which they found inspiring as the living symbol of power, freedom and transcendence. An eagle has an amazing eyesight which is 4-5 x than human. Adopting this sight which is the strongest of all eagle senses, Aquila Market Research and Consulting Co. has been providing sharpened market insights from the more than 40 years of collective marketing and research experience of its founders.
Our vision
Guiding brands to the heart of human connection. We envision to be the qualitative market research agency of choice, by empowering brands to connect authentically with their audience and unearth sharp consumer insights that can help businesses better consumer lives.
Our Mission
To be the collaborative partners of businesses in developing research-based strategies that can empower brands make confident decisions and achieve sustainable growth. We combine sharp analytical skills, deep understanding of human psyche and rigorous qualitative research to deliver insights that contribute to brand’s success and consumers’ progress.